Tag Rank Distribution
Tags provide a convenient way of categorizing or identifying a specific group of keywords. The Tag Rank Distribution report offers a snapshot view of the search engine performance of keywords in a campaign grouped according to tags
Report options include the display of a summary table with the number of Total Keywords ranked for each search engine, and additional tables display the individual keyword performance on each search engine as Rank 1 - 3, Rank 4 - 10, Rank - 11 -20, Rank 21 - 50, Rank 50+, No Rank and Total Volume. A pop-up displays the individual keywords and their rank per Tag.
Located in Reports > Rank > Rank Distribution
Discover Keyword Rank per Category
Popup Keyword Information
Click on any of the tags in the Category/Tag column, or on the number in the Keywords column, and a pop-up box displays with the keywords categorized for the tag, along with the rank of that keyword for the report date selected.
Conveniently add a report or graph with its current settings to a PDF report by hovering over the gold gear icon and selecting Add to PDF Reports
Select the PDF Report that you want the report or graph added to
Drag the new report or graph into the position you want it to display in the PDF and confirm that the Date settings do not conflict with the automated scheduling settings.
Conveniently add a report or graph with its current settings to a marketing dashboard:
1. Hover over the gold gear icon and select Add to Marketing Dashboard
2. Select the Dashboard
3. Select the Dashboard Page
that you want the report added to
4. Click the "Go to Dashboard
" link to further customize the report (e.g., drag it to a specific position on the page, change date settings, etc.)
Refer to the Report Options
section for details regarding the display settings, filters and sort options available for this report.
The report date (or date range) is governed by the selected Dashboard date option: Date Selection or Fixed Periods, learn more...
- Daily reports default to the last day of the selected period
- Weekly and monthly reports default to 1 month of data
To change the number of weeks or months displayed in a specific report, click the gear icon for any marketing dashboard report element and expand the Date option section, enter the number and click the Save Button.
Customize Report for Client Dashboard
Client Dashboards display our default report options for each individual report and graph until you modify them. To customize the display of the report, expand the Report Options section, change the settings and click the Apply Changes button.
Then expand Report Options again and hover over the Save icon and select Save as Default for Client Dashboard
After saving the Client Dashboard default, any changes that you make to the report options will not affect the display in the Client Dashboard unless you overwrite it by following these instructions again.
Enable the Report or Graph to display in the Client Dashboard
Open the Campaign Settings > Client Dashboard
screen and check the box corresponding to the report(s) you want displayed in the dashboard, and then click the Save
The meaning of 100+, N/A, N/R, "-" and
The three moving dots
are an indicator that rank tracking is in progress for the keywords and you should check the report later in the day for results. We do the best we can to complete the rank tracking as early as possible every day, however, there are some factors that are beyond our control (e.g., search engine response rate).
Rank Tracker Dashboard displaying tracking in progress for the keywords "smart home technology" and "home security".
is our system default for when our rank tracker did not find the keyword ranking for the primary domain within the maximum supported results tracked by each search engine (refer to our current list of supported search engines
and rank depth for additional information), and the search engine did
return webpages on other domains with results for the keyword.
Rank Tracker Dashboard displaying 100+ as the rank result for several keywords. Options exist in the Account Settings > Theme & Localization screen to set no rank within tracked results as "100+", "N/A", "NR", or "-"
means that the search engine did not
return any result for the keyword, which most likely means that the keyword is not indexed by the search engine at all (e.g., the keyword "lawn mower Nome, Alaska").
N/A is also an account-wide option that can be selected in the Theme & Localization settings
to represent no rank value (e.g., instead of 100+), other options include "NR", "-", or "100+". Please check your account settings before requesting assistance for a keyword that you are certain is indexed.
If you're using one of our rank reporting APIs
, they return a dash "-" in the rank field when no value is available.
If you want to share rank position statistics in a colorful way in dashboards and PDF reports, you can create a custom Insight Graph
using the Rank > Rank Position Stats metric. In this example, rank position trend for one website is demonstrated.
In an Insight Graph, add a Metric and name it, then select:
- Data Source: Rank
- Metric: Keyword Position Stats
- Domain: select a website
- Search Engine: select a search engine
- Keyword Tags: select tags to filter the report data (optional)
- Count Type: select from the list of available rank positions
- Frequency: select Daily, Weekly, or Monthly
Click the color block that displays to the left of the metric name you entered and select the color that you want displayed in the graph
Chart Display Settings
- Select a Chart Type. If you want a graph similar to the example above, then select Chart Type: Column.
- Show or hide Markers (shapes, usually used for line charts) and Labels (the metric numbers), and if shown, then select the size and type.
- Set the Date Range and Axis
- Click the Save button
Learn more about Metric Display Settings
and Date Settings
Top 10 Competitor Rankings Graph
Utilizing the Line chart type, this Insight Graph displays the number of top 10 rankings for a site and its competitors, trending over a 3 month period. Hovering over any point on the graph reveals the number of top 10 positions for the site vs. the competitor sites.
There is a maximum limit of 1000 keywords per campaign
in order to ensure efficient report generation and convenient viewing. Adding more than 1000 keywords to a campaign will cause some functionality to be disabled.
If you need to track more than 1000 keywords for a site, then best practice is to create additional campaigns (e.g., separate them by keyword category, location, tags, etc.). If you have an Enterprise package, you can view rank performance data for multiple campaigns in the Portfolio Report
and by using cross-campaign metrics in the Insight Graph
and Single Metric Widgets