Having the perfect meta title and description, like a great book cover, are essential in getting users to continue to your website. They’re also a part of having a well-optimized page for Google to drool over. However, all too often the content that makes up a meta tag is truncated when it appears on the SERP. How can you hook users by your clever copy when it’s cut off before it even gets going? To keep your meta tag content crispy we’re happy to offer a free SEO tool, the SERPulator.
Here’s a quick look at what this SERP preview tool can do for your meta tags!
If you're using Google Keyword Planner to do keyword research, you might notice something strange. When searching for keyword volumes for certain terms, you might find there are simply no results.
Now, I’m not talking about obscure terms. I’m talking about terms that should get thousands of searches every month.
We tried performing searches for many random terms and many of them got no results.
After getting in touch with Barry Schwartz we discovered this…
Google Keyword Planner won’t show data for keywords that fall under its restricted content policies.
In this post, we'll cover what these policies are and how to do keyword research with Keyword Planner if you happen to be in certain niches.
There is no question that winning a SERP Feature is one of the most effective ways to increase your site’s SERP visibility. So, when Google rolled out Web Stories on May 1st we took it as a new SERP feature opportunity.
Since Web Stories offer big SEO opportunities, we felt we wanted to help you take advantage of this new format.
In response to this, we’re really excited to announce that Rank Ranger is now tracking Google Web Stories in our rank tracking suite.
In this post, I'll be sharing what Web Stories are and how they are now seamlessly integrated into Rank Ranger's software.
As a marketer, it's important to track how your brand compares to your competitors. Not knowing this is like navigating a ship without plotting where your current location is. You’ll never know if you are nearing your destination if you don’t know where you currently are.
Wouldn't it be great if you had a 30, 000-foot view of your marketing campaign demonstrating where your brand stands in comparison to your competitors?
Hope no more, we just released a brand new metric designed to give you the big picture.
Share of Voice (SoV).
Many people want to get Rich results on the SERP, but don't know how to write the necessary structured data code. This article walks you through using our free structured data generator tool.
Is there was a way to give you a better sense of what ranking at a given position on a given SERP actually means?
After all, ranking #2 on a SERP with an ad at the top is not the same as ranking #2 on a SERP with a Featured Snippet, Video Box, and an ad at the top!
To help you better understand what your rankings really mean, we are pleased to introduce Absolute Visibility - pixel-based rank tracking without the problems of pixel-based rank tracking!
Getting a clear and easy understanding of your website's organic performance at the local level can get complicated really quickly. If you're looking for something a bit more accessible than extrapolating data from a series of tables and graphs then do I have a treat for you... Rank Ranger's Geo Insights report!
Here's how you can survey your site's performance across local markets around the world from multiple perspectives without driving yourself nuts in the process.
It’s hard to believe we’re already into Q2 of 2020. How time flies when you’re in quarantine! While we release dozens of updates over the course of a quarter, we figured we’d highlight the biggest product releases of Q1.
Here are the most notable SEO tools and reports we’ve released during the first four months of 2020!
You really don't want to give a potential consumer an excuse not to trust you. This makes knowing what shows on the SERP for your brand extremely important. Nothing can be worse for brand trust than a branded query that yields negative sentiment.
With that, I am both happy and proud to present Rank Ranger's new Reputation Management Rank Tracking Suite designed specifically for tracking brand sentiment on the SERP!
TF*IDF for SEO... depending on who you talk to it's either the most over-hyped thing in Search since the last over-hyped thing in Search or it's a great way to boost your SEO efforts.
What I'd like to do here is take a look at both sides of the argument and show you how you can use TF*IDF analysis for your benefit in a legitimate way... all while highlighting Rank Ranger's new TF*IDF tool!
Sounds like a plan to me!
Google's removal of the URL that appears within its Featured Snippets from the page one organic results has thrown the SEO world into a bit of tizzy. As things begin to settle down, one of the questions we have to deal with is how to consider Featured Snippet URLs when tracking our ranking progress. With only one instance of the URL on page one of the SERP many are now considering Featured Snippets as the new position 1. But tracking rank with Featured Snippets as the #1 organic result presents its own problems.
Learn how to track rank with Featured Snippets as position 1 and how you can identify when a top-ranking result is a Featured Snippet vs. an organic result.