Alexandra Tachalova

Alexandra Tachalova

Founder
Digital Olympus
Bio
Alexandra is the founder of the digital marketing conference and agency DigitalOlympus.net. She is a frequent speaker and contributor to leading digital marketing blogs, including Moz, SEJ, Salesforce, and Hubspot.
Posts

Email Outreach Strategy (How to Improve Your Response and Win Rates)

"My email outreach sucks; I get absolutely no replies.”

I often get similar messages from outreach novices, and I want to say that I feel your pain. It takes a while for the results to come around, and most outreach opportunities don’t bring any partnerships until you form a relationship with a prospect.

If you can relate to this problem, let me share with you a few lessons I’ve learned throughout my experience on how to approach a prospect and actually get them interested in replying. Here is what we’ll be talking about:
  • How to find relevant outreach opportunities.
  • How to do personalization the right way.
  • What it takes to put together a winning follow-up.


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